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Examples - Challenge, Action, Results
Biotechnology
Company desired business development and initial marketing help on product in early clinical trials for AMD and oncology
- Provided marketing research via in-depth interviews and broader convention coverage,
- Identified prospective partners and organized due diligence
- Developed financial models of deal structures
- Developed, tested and filed brand name
- Analyzed and wrote background papers for follow-on indications
- Above actions helped company as they moved into more advanced trials. They decided to wait until more clinical data was available before concluding partnership.
Bracco Diagnostics desired collaboration with biotech company to provide targets for in-vivo diagnostics and therapeutics
- DPS met with genomics and proteomics companies to identify research collaboration partner
- Partner was identified. We also set up research collaborations with universities for enabling technology
Signet Laboratories, a medical diagnostics/research company and a commercial spinout of Johnson & Johnson’s wanted to license monoclonal antibodies for cancer, infectious disease, and neurodegenerative disease
- DPS negotiated licenses with Sloan Kettering and Centocor
- Signet is selling monoclonal antibodies from these sources for diagnostic uses.
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